Christian Spinillo » AMEX

Owner Showcase

Christian — Mon, 02 Aug 2010 15:37:58 +0000

Owner Showcase launched last week on OPEN Forum and it represents the first manifestation of Booming on OPEN Forum. There are fantastic micro documentary highlighting some of our most successful and dynamic business owners and their respective successes.

OPEN.com Booming Index Launched

Christian — Wed, 23 Jun 2010 00:35:23 +0000

This morning we launched a new OPEN.com home page which serves to outline a new platform for OPEN. The page combines a number of dynamic real time elements via a CMS and Social Aggregation system that pulls in the latest and greatest Booming stories. We’ve also included a component of the campaign where users can share their own success stories to perhaps be featured in marketing to come.

We’ve built the site to have comparable experiences, sans dynamic elements, in both HTML and Flash. Check out the new OPEN.com page:

Two more effies…

Christian — Wed, 09 Jun 2010 14:13:06 +0000

Today I am proud to announce that work I’ve been the technical lead on was awarded two more effies. Both VW Routan Boom and OPEN Forum.

The effies represent a unique award in that it takes into account more than just the creative merit:

“Each year, the Effie Awards draw in thousands of campaigns with budgets ranging below $500k to $40m+, from local, boutique agencies and large multinationals – all entering to prove that they most effectively executed an idea that worked.

For those who come out on top of Effie’s rigorous judging process, their achievement is marked not only by their trophies/certificates and public recognition of a job well done, but it is also marked here in the Effie Winners’ Showcase.”

View Routan Boom

View OPENForum

OPEN Forum Wins Another Award

Christian — Mon, 24 May 2010 17:20:00 +0000

It was just announced that the OPEN Forum won B2B’s People’s Choice award in the social media marketing awards.

Write Up of the Award: http://tinyurl.com/2fwjboy

OPEN Forum Mobile Site Launches

Christian — Fri, 07 May 2010 22:17:36 +0000

Recently we launched the mobile version of the OPENForum.com site. This mobile version is a great example of the possibilities of webkit on the mobile phone, leveraging technologies like jqtouch and others.

Some screens:

OPEN Forum® Awarded Numerous Awards

Christian — Fri, 07 May 2010 21:46:26 +0000

The first and leading social network for small businesses, OPENForum.com, has been awarded numerous awards this year:

2010 North American Effie Award in the category of Financial Services – Cards

2009 Digital Publishing & Advertising Conference (DPAC) Awards

- Best Branded Social Media Community
- Best Branded Website
- Best Digital Branding Campaign
- Best in Show, 2009

B2B Twitterer of the Year – Runner-Up, National/International

Promo 2010 Interactive Marketing Awards – Second Place, Internet-Based Loyalty Marketing

BtoB 2010 Social Media Marketing Awards – First Place, Integrated Social Media Campaign (Non-Tech)

Brandweek 2010 Reggie Awards – Gold, B2B Campaign

minOnline Best of the Web Awards – Finalist, Custom Website (winner TBA)

OPENForum 2.0 Launched

Christian — Tue, 21 Jul 2009 18:43:59 +0000

I started on a large project here at CP+B about 6 months ago now, and the project was to release the 2.0 OPENForum.com launch which encompassed a major design overhaul, a completely open access policy, and migration of the 1.0 content to the 2.0 site.

Essentially, the core of the site is to enabled the connections of small business owners with other small business owners. It’s a novel idea and one that promises to reshape the small business community, which has previously not had a social network through which to connect.

Take a peek: OPENForum