Posted: June 22nd, 2010 | Author: Christian | Filed under: American Express, Me, My Work | Tags: AMEX, Booming, CP+B, Crispin Porter + Bogusky, Me, Open, work | Comments Off
This morning we launched a new OPEN.com home page which serves to outline a new platform for OPEN. The page combines a number of dynamic real time elements via a CMS and Social Aggregation system that pulls in the latest and greatest Booming stories. We’ve also included a component of the campaign where users can share their own success stories to perhaps be featured in marketing to come.
We’ve built the site to have comparable experiences, sans dynamic elements, in both HTML and Flash. Check out the new OPEN.com page:
Posted: May 24th, 2010 | Author: Christian | Filed under: American Express, My Work | Tags: AMEX, Awards, CP+B, Open, OPENForum | No Comments »
It was just announced that the OPEN Forum won B2B’s People’s Choice award in the social media marketing awards.
Write Up of the Award: http://tinyurl.com/2fwjboy
Posted: May 7th, 2010 | Author: Christian | Filed under: American Express, My Work | Tags: AMEX, CP+B, jQuery, Mobile, Open, OPENForum | No Comments »
Recently we launched the mobile version of the OPENForum.com site. This mobile version is a great example of the possibilities of webkit on the mobile phone, leveraging technologies like jqtouch and others.
Some screens:
Posted: May 7th, 2010 | Author: Christian | Filed under: American Express, Me, My Work | Tags: AMEX, Awards, CP+B, Open, OPENForum, press, work | No Comments »
The first and leading social network for small businesses, OPENForum.com, has been awarded numerous awards this year:
2010 North American Effie Award in the category of Financial Services – Cards
2009 Digital Publishing & Advertising Conference (DPAC) Awards
- - Best Branded Social Media Community
- - Best Branded Website
- - Best Digital Branding Campaign
- - Best in Show, 2009
B2B Twitterer of the Year – Runner-Up, National/International
Promo 2010 Interactive Marketing Awards – Second Place, Internet-Based Loyalty Marketing
BtoB 2010 Social Media Marketing Awards – First Place, Integrated Social Media Campaign (Non-Tech)
Brandweek 2010 Reggie Awards – Gold, B2B Campaign
minOnline Best of the Web Awards – Finalist, Custom Website (winner TBA)
Posted: July 21st, 2009 | Author: Christian | Filed under: My Work | Tags: AMEX, CP+B, Open, OPENForum | No Comments »
I started on a large project here at CP+B about 6 months ago now, and the project was to release the 2.0 OPENForum.com launch which encompassed a major design overhaul, a completely open access policy, and migration of the 1.0 content to the 2.0 site.
Essentially, the core of the site is to enabled the connections of small business owners with other small business owners. It’s a novel idea and one that promises to reshape the small business community, which has previously not had a social network through which to connect.
Take a peek: OPENForum
